Nike celebrates the Miami Heat’s 4-1 victory over Oklahoma City in the 2012 NBA Finals with this video of an elderly jeweler’s journey with LeBron across his career.

Even as an unapologetic LeBron hater, but this ad brought a smile to my face.  Also, his shoes are pretty cool.

As always, we’ll keep you posted on the latest sneaker updates and release info @kicksologists or on Facebook.

[phpbay]Nike LeBron 9 Elite, 6[/phpbay]

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An aspiring sneakerhead who's never had the time to write about sneakers until now.